Alex Thomas NY
Blending Food & Design
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Brand Identity | Logo Design

Tokio Pâtisserie

Project Roadmap

Introduction

Tokio is a Japanese fusion pastry shop coming soon in NY. They make unique pastries with a fun twist.

Challenge

Since Tokio is new to the game, I was tasked with developing their logo. I chose to go with Chillow, a chunky, fun typeface, and create some fun characters for the brand's packaging.

Conclusion

Overall, I am happy with the way this came out. I think the colors, typeface, and illustrations go together well. I'm super excited to see it when they launch